Academic Reputation
Marketing professor Ying Zeng explains the psychology behind blind-box toys and how they engage our curiosity, identity and social instincts.
Even as the shutdown ends, shoppers and businesses face a murky economic picture heading into the holidays.
Ying Zeng, assistant professor of marketing at the Leeds School of Business, shares how to make the most of AI and shopping platforms this holiday season by turning digital tools into an advantage.
A Âé¶¹Ãâ·Ñ°æÏÂÔØBoulder ethicist argues that it’s time to rethink corporate responsibility when it comes to preventing gun violence.
What will the phasing out of the penny mean for consumers, and could it be a step toward eliminating other coins? Leeds' Edward Van Wesep breaks down what you need to know.
As cybercriminals use generative AI to craft more convincing scams, Leeds School of Business expert Sebastian Schuetz shares tips for protecting yourself.
New research finds that laws designed to safeguard personal data can backfire, slowing innovation, raising costs and leaving disadvantaged consumers behind.
Jimmy Kimmel’s suspension shows how quickly political humor can spark outrage. Âé¶¹Ãâ·Ñ°æÏÂÔØBoulder professor and humor researcher Peter McGraw explains why some punchlines delight audiences while others trigger backlash.
Research has long linked childhood poverty to financial risk-taking in adulthood. But a new analysis casts doubt on this stereotype.
Organizational leadership expert Tony Kong says humor is a strategic skill that can help you lead, connect and stand out—and his research shows why intent matters more than the punchline.





